Overview                    

Welcome to the LifeFiles Network. The Network is comprised of LifeFiles and leading funeral homes and cemeteries. LifeFiles is an Internet solution and strategy provider to the death-services industry. LifeFiles designs, launches, hosts and maintains first-class, digital destination Web sites for funeral homes and cemeteries. In addition, LifeFiles has designed and developed unique products and services for sale to consumers by Network Members. The Remembrance Seriessm of Internet products currently includes the Remembrance Registrysm and the Remembrance LifeLegacysm.

LifeFiles is committed to 100% customer satisfaction. Part of achieving that goal is being as open and clear as possible on subjects like privacy. This Policy addresses the information we collect from you and other visitors to our site, how we use it and how we store and protect it. By joining the LifeFiles Network, funeral homes and cemeteries agree to the collection and use of information as set forth in this Policy. If we decide to change our Policy, those changes will be posted here on www.LifeFiles.com, so that a visitor will always be able to find and understand our Policy.

LifeFiles is a member of TRUSTe, a leading organization dedicated to promoting fair information practices. TRUSTe has reviewed our privacy policy to ensure that it complies with their standards. You may learn more about TRUSTe at www.truste.org. If you feel that we have not abided by our privacy policy, you may contact us by email at info@lifefiles.com (put "Privacy" in the subject field). You may also call us at 1-866-LifeFiles Ext. 247, or write us at LifeFiles.com, Inc., 2701 W. Oakland Park Boulevard Suite 400, Ft. Lauderdale, Florida 33311. If you are not satisfied with our response, you should then contact TRUSTe at www.truste.org/users/users_watchdog.html.

Statement of Privacy

LifeFiles is committed to private and confidential communications between family members and those friends and relatives touched by an end-of-life event...people we call members of the Affected Circle. We are also sensitive to concerns about preserving the privacy of LifeFiles visitors, our Network Members and their customers.

If you choose to use our referral service to tell a friend about our site, we will ask you for your friend's name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. LifeFiles.com uses this information for the sole purpose of sending this one-time email and tracking the success of our referral program.

Personal Identifying Information

Visitors to LifeFiles will have the opportunity to link to our Network Members, as well as LifeFiles Remembrance Seriessm products and services. Visitors who purchase products or services are requested to provide certain personal information, e.g. name, address, email address, zip code, and fax number ("Personal Identifying Information") and such other relevant data as may be required from a family to create a Remembrance Registrysm or LifeLegacysm. This Personal Identifying Information and other relevant data may be collected in the LifeFiles Advisor, the LifeLegacy creation pages, the Admin Page of a Network Member, or on the Family Admin Page. All Personal Identifying Information that we collect will be used to help fill your requests for products and/or services. Neither LifeFiles nor its Network Members will otherwise contact you unless you request us to, whether for support, product information, or other matters.

When making an entry into the Guestbook or Sharing Memory sections of a Remembrance Registrysm and/or LifeLegacysm, your email address will be available to viewers of those areas by clicking on your name. This is done for the purpose of allowing friends and family to reconnect, communicate and share their thoughts of a loved one. If the site is password protected, the email is available to only those with password access to the site.

When a user purchases a product from LifeFiles, we will collect the appropriate financial and billing information. This information is not stored by the LifeFiles system. When a visitor enters www.LifeFiles.com our Internet Service Provider collects information such as IP address (your computer's unique signature), visiting domain information, and browser type. This information is used to test the effectiveness of our marketing campaigns and to provide better service to LifeFiles users.

The LifeFiles LifeLegacysm is a unique and interactive living memorial that helps families and loved ones connect, communicate and celebrate life. The LifeLegacysm incorporates biographical information about the deceased, which may include medical, legal or educational information. LifeFiles does not collect such data for commercial use and, at the option of the family, access to this and other biographical information can be restricted by creating a "password protected" LifeLegacysm. This information is stored on our site as part of the LifeLegacy, and friends and loved ones may view such information (with password, if required).

Any database of Personal Identifying Information and other relevant information collected by Network Members and LifeFiles is, and will remain, the joint property of LifeFiles and the originating Network Members. No Personal Identifying Information will be revealed or sold to anyone without the consent of the visitor.

This site makes chat rooms, forums, message boards, and/or news groups available to its users. Please remember that any information that is disclosed in these areas become public information and you should exercise caution when deciding to disclose your personal information.

Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site.

"Opt-in" or Permission-Based Marketing

LifeFiles is committed to the privacy of its visitors. Therefore, LifeFiles is a proponent of "opt-in" marketing. This form of marketing puts the user in complete control of whether he/she will view or receive information about, or elect to purchase, a product or service. Visitors to www.LifeFiles.com will not be confronted with unsolicited advertising or marketing material. www.LifeFiles.com utilizes "opt-in" features. When a visitor to www.LifeFiles.com voluntarily elects to receive information on one or more subjects, he/she will click on the subject matter and receive an email or information from a provider selected by LifeFiles. If at a later date the visitor wants to stop receiving information from a provider, he/she can unsubscribe (i.e. "opt-out") by email. Visitors to a Network Member's Web site will be able to access this "opt-in" feature by clicking on the LifeFiles component of the Web site and going to the LifeFiles Advisor. All "opt-in" marketing data collected from visitors by www.LifeFiles.com remains the property of LifeFiles and the requested interested provider(s).

Information provided by a visitor to the LifeFiles Advisor, or otherwise provided in his/her voluntary pursuit of other "opt-in" opportunities at www.LifeFiles.com, constitutes permission-based marketing data and LifeFiles will use it only for the specific purpose indicated by the visitor. By voluntarily participating in the "opt-in" features, the visitor consents to the use of this data, including Personal Identifying Information, for the intended purpose of the "opt-in" opportunity.

In addition to these "opt-in" opportunities, visitors who purchase a Remembrance Registrysm or LifeLegacysm on a Network Member's Web site or from www.LifeFiles.com, will be given the option to "click thru" and buy products and services from third party vendors pursuant to affiliate arrangements with www.LifeFiles.com. Books, greeting cards and flowers are examples of this e-commerce component. In addition, these visitors can elect to make a donation to the charity of his/her choice, or the charity designated by the family. The third party vendors are obligated to provide LifeFiles with information about aggregate purchases of their products through Network Members' Web sites for posting to the Members' Admin Pages. No Personal Identifying Information is provided by third party vendors to LifeFiles. Information collected by these third party vendors is the property of the vendors, LifeFiles and Network Members. Each can use the information for its own purposes, subject to their privacy policies.

When a visitor follows a link from www.LifeFiles.com and enters the Web site of a Network Member or a third party vendor, the visitor is subject to the privacy policy of that site. The LifeFiles privacy policy does not apply on these sites. In addition, www.LifeFiles.com has a policy against the use cookies. A cookie is a piece of text that a web server can store on a user's hard disk. Cookies allow a web site to store information on a user's machine and later retrieve it. Should you experience a browser alert when on our site, it is merely signifying the tracking of usage to a particular Network Member or to LifeFiles and is for administrative purposes only. No Personal Identifying Information is collected by this activity.

Network Transactional Data

All information about the purchase of products or services, excluding Personal Identifying Information, i.e. "Network Transactional Data", will belong to Network Members, the vendors and LifeFiles. Each party can use such information for its own purposes.

All LifeFiles Network Members agree to allow LifeFiles to collect, store, edit, analyze or publish Network Transactional Data. For example, LifeFiles may decide to share the data with Network Members for the benefit of Network Members. LifeFiles may choose to publish the Network Transactional Data in an on-line Network Newsletter to communicate Network effectiveness and Member experiences. LifeFiles may also decide to post some Network Transactional Data on Network Bulletin or Message Boards, or make it available in on-line forums accessible to Network Members through Member Web site Admin areas.

Network Member Data

LifeFiles considers each Network Member special and unique; therefore, all details of all matters exclusively between LifeFiles and an individual Network Member will not be shared and remain confidential.

Security

Purchase transactions engaged in by visitors to www.LifeFiles.com and any LifeFiles Network Member Web site are encrypted, i.e.scrambled, so the information can only be viewed by the vendor. This encrypted data includes customer credit card information. LifeFiles does not store customer credit card information. In addition, access to all Personal Identifying Information in the LifeFiles system is restricted to certain employees within the company who must use multiple ID's and passwords to view the information.

Changes to Privacy Policy and Use of Personal Identifying Information

If at some time in the future there is a change to our information practices that affects how we use your Personally Identifiable Information, we will notify you by email of the relevant changes. These changes will also be reflected in our Privacy Policy which may be amended from time to time and posted on our site.

Contact Information and Corrections to Your Information

If you would like to update, correct, or deactivate your Personal Identifying Information, or if you would like to contact us for any reason, please email us at info@lifefiles.com. You may also call us at (954)-739-5422, Ext. 247, or write us at LifeFiles.com, Inc., 2701 W. Oakland Park Boulevard, Suite 400, Ft. Lauderdale, Florida 33311. We welcome your suggestions about how we can improve our privacy practices.